I was on Twitter since 2007, and built a meaningful part of my career on it, and I won’t be posting at all for the foreseeable future.
Read MoreYour boss wants a metaverse strategy, but what would that be, and what does metaverse even mean? If we strip away the noise, what can we say about this, and what can we predict?
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Can we get content moderation to work, or is it as much of a dead end as virus scanning? Do we need to change the whole model of social instead?
Read MoreFacebook’s struggle with abusive behaviour today looks a lot like Microsoft’s struggles with malware 20 years ago: you think open is always better, until people take advantage, and then you have to pivot from default open to default closed.
Read MoreWhat do we do now that there’s more in the newsfeed than we can possibly read? Can the algorithmic sample ever actually work, or do we swing back to 1:1 messaging? How do Stories rebundle that? And what happens to all the traffic that the newsfeed provides?
Read MoreThe fashion industry does not set fashions - it proposes them. It tries to work out the mood and the zeitgeist and looks for ideas that might express that. The same, increasingly, for Facebook - it cannot really decide how people use its products or what they see, only propose.
Read MoreWhere Facebook is surfing user behaviour, Snapchat is trying to create entirely new experiences all the time, around camera, touch and mobile - around what makes mobile different to the PC.
Read MoreWe’re going from computers with cameras, that take photos, to computers with eyes, that can see.
Read MoreOld: all software expands until it includes messaging
New: all messaging expands until it includes software
WhatsApp is now sending 50% more messages than SMS, but what happens next? How many messaging apps can co-exist? How far can the WeChat platform model spread? Can messaging become an aggregation layer?
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