The app store model has been a central part of the smartphone revolution, bringing safe, trusted software to billions of people for the first time. Breaking it would be insane. The trouble is, it also means Apple (and Google) aren’t the pirates anymore - they’re the navy, the port and the customs house, so how do they manage that, and how soon do regulators step in?
Read MoreApple’s talk about services got specific with a bunch of news subscription services. Most of them are sensible and worthy iteration, but the company still hasn’t explained exactly what it plans with its push into commissioning billions of dollars of premium TV (Spielberg! Oprah!). Maybe all of this is about trust: the old Apple promise was that you don't have to worry if the tech works, and the new promise is you don't have to worry if the tech is scamming you.
Read MoreSmartphones are still evolving, but we're on the upper slopes of the S-Curve. This means innovation is slowing, but also that iOS and Android are now unassailable. It's time to focus on what's next - voice, machine learning and, especially, augmented reality.
Read MoreThe platform wars and over and Apple and Google both won. So, what's the score, how many smartphones and tablet are out there, and what should we think about next?
Read MoreHow far can Apple turn privacy into a competitive advantage? What might future products look like for which privacy is crucial?
Read MoreWhat doe Apple Pay show us about how Apple takes products to market? How does it put the building blocks in place? It presents itself as a challenging partner rather than an existential threat, but moving the end-point to the payment system into software looks inherently destabilising.
Read MoreHow should we think about smart watches? What happens to a tech product when delight is more important than specifications? Why would you want one?
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